Tuesday, March 6, 2012

Prophet Muhammad SAW is a real entrepreneur


Prophet Muhammad's success in business has been felt since his youth. He was a lot ofbusiness marketing strategy is very smart, do not harm others, but favorable for businessesthat implement them.Marketing strategy that made ​​the Prophet Muhammad in developing its business


1. Make the "Honest" As a Business Brand
Prophet Muhammad said: "Should you be honest, because honesty can lead a person todo good, are good deeds can bring a person into heaven. Someone still do right by himwritten on the side of God as an honest man "(Hadith Sahih al Bukhari)
It was narrated from Abu Sa'eed that the Prophet Muhammad, he said: "Traders are honestand trustworthy (someday in heaven) with the prophets, the people are honest, and thosewho were martyred" (hasan sahih Hadith Tirmidhi)
Prophet Muhammad earned the nickname al-Amin (the Trustworthy). Being honest in this business, he pointed to the customer or supplier of goods. At the beginning of business, the prophet takes his wares to Khadija, a wealthy tycoon who eventually became his wife.
When working with Khadija, he was always being honest. In addition to being honest withKhadijah, he is also honest with his customers. This is reflected when customers come to him, his goods to market by explaining all the advantages and disadvantages of the goods,without expecting anything in greater profits from the sale.
Honesty should be a commercial brand of entrepreneurs. Whatever type of business,honesty should still be placed on the primary position.


2. Customer care
Customer or the customer is king, so the principle in business. Attract a customer's hard butkeep it even more difficult. Prophet Muhammad gave the example that the benefits of doing business is merely a "gift" from our effort.
Prophet Muhammad did not relah if customers were deceived when buying goodsThe message conveyed by him is "Love your brother as yourself".
provide service to customers that satisfy the customer will also continue to believe and willcontinue to subscribe to the products you offer.
Put the customer satisfaction level is higher. Try to fulfill the promise of what ever you are advertising in your marketingThis would likely raise the trust of customers to your business or your business.


3. Bedakan Jenis Produk Anda
Prophet Muhammad gave an example to separate the good stuff and bad stuff. In addition, he also differentiate the price according to quality products. Not equate all productsregardless of the quality of its products.

From Anas bin Malikhe said he heard the Messenger of Allahsaid: "Whoever wants to befacilitated (Allahrezkinya, or stretched (God's) agethen let him tie relationship (loverelationship)" (Bukhari). Sustenance will also be launched if the merchant has fourpropertiesFrom Abu Umamah r.a.Messenger s.a.w. He said: "Behold a merchant if the merchant has four propertiesthen rezkinya going smoothlyWhen he bought the stuff he does not criticizepraise him if he did not sell the excess, if he did not cheat and sell whenselling or buying not swear "

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